According to this article from Technorati, communications company WCG comprised an infographic ranking all NFL teams according to "reach, relevance, and resonance across digital and social channels". The San Francisco 49ers ranked first, with the Dallas Cowboys and New England Patriots at second and third, respectively. They seem to have a massive lead on the rest of the NFL.
Social media, of course, is a rapidly growing and changing environment and sports leagues and teams have launched campaigns targeted to their fans across different platforms. It is important that a team is very capable of connecting and reaching out to fans through social media while maintaining those relations.
What do you think about these rankings? Are they surprising at all?
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